The most important step in emergency preparedness is understanding which disaster is most likely to affect your household. According to FEMA, preparedness planning should always start with your local risk profile, the threats most common to your region, your neighborhood, and your home's specific vulnerabilities.
For families on the Gulf Coast and Eastern Seaboard, hurricane preparedness is the priority. A dedicated hurricane survival kit should include waterproof storage, USCG-approved water pouches, food rations, emergency shelter, a weather band radio, and enough supplies for the 72-hour window before and immediately after a storm makes landfall. Our StormShield is built specifically around this scenario.
For families in earthquake country, California, the Pacific Northwest, Colorado, and the New Madrid Seismic Zone, an earthquake kit needs to account for structural damage, dust and debris, limited mobility, and the reality that emergency services may be overwhelmed for days. Our ShakeGuard includes specialized tools and supplies built around seismic events specifically.
For power outages, the most common emergency across every region in the country, the priority is light, warmth, communication, and food that requires no cooking. Our StayLit Kits are purpose-built for extended power loss, from a 24-hour outage to a week-long grid failure after a winter storm.
For urban households, apartment dwellers, and commuters, the challenge is preparedness without space. Our urban emergency kits are compact, discreet, and designed for city-specific scenarios where evacuation on foot may be necessary.
Not sure which kit fits your risk? Our FAQ page walks through the most common emergency scenarios and which kit is the right match, or message us at 810-218-0950 and we'll help you find the right fit for your household.